Role Overview
Own BEON’s pipeline strategy from first touch to signed deal, with demand and lead generation as the top priority. Design the lead generation strategy, target segments, buyer personas, channels, and messaging for multichannel outbound at scale.
What You Will Do
Design the lead generation strategy, prototype the automations, workflows, and tools behind each strategy, hand them to the team to run and scale, set targets, coordinate, and coach the team to deliver results.
Why It Might Be a Fit
Must-haves: 5+ years in B2B business development, lead generation, or demand generation, including roles where you owned the strategy, not only the execution. Background in IT staffing, nearshore outsourcing, software consulting, or tech talent.
Requirements
- 5+ years in B2B business development, lead generation, or demand generation
- Background in IT staffing, nearshore outsourcing, software consulting, or tech talent
- Proven experience in market segmentation, ICP definition, list building, and lead/data enrichment
- Strong command of sales automation and tooling (HubSpot, LinkedIn Sales Navigator, Lemlist)
- Able to prototype automations and workflows yourself
- Experience leading and coordinating a small team (3–4 people)
- Fully bilingual English/Spanish
- Data-driven: you measure what works and adjust fast
To apply for this job please visit jobs.workable.com.

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