CRM Manager

Role Overview

A data-driven CRM professional to take ownership of lifecycle marketing, retention strategy, and player engagement across multiple markets.

What You Will Do

Develop and execute CRM strategies, analyse customer data, create and manage email marketing campaigns, and monitor key performance metrics.

Why It Might Be a Fit

A CRM Manager with experience in the iGaming industry, strong analytical skills, and familiarity with CRM tools and software.

Requirements

• Proven experience in a CRM management role within the iGaming industry
• Strong knowledge of online casino is highly desirable
• Strong analytical and data-driven mindset
• Familiarity with CRM tools, email marketing platforms, and customer analytics software
• Experience using Smartico or Customer.io would be advantageous
• Excellent written and verbal communication skills
• Ability to manage multiple CRM campaigns simultaneously and prioritise tasks effectively

Tagged as: CRM Administration, Data Analysis