Senior Product Marketing Manager

Role Overview

We’re looking for a Senior Product Marketing Manager to strengthen our marketing team at our Heilbronn location. In this role, you’ll be responsible for marketing our consumer electronics products for end-users and significantly contribute to the development of our lifestyle portfolio.

What You Will Do

Your responsibilities will include developing comprehensive, international go-to-market strategies for our Enjoyment products, steering product launches, and analyzing consumer needs and market trends.

Why It Might Be a Fit

You’ll lead complex projects independently, set clear priorities, drive decisions forward, and act as a strategic sparring partner for internal and external stakeholders.

Requirements

• Completed degree with a focus on marketing, communication, business administration, or a comparable qualification
• At least ten years of relevant professional experience in product marketing, brand marketing, or go-to-market management
• Several years of proven professional experience in the consumer electronics industry
• Successful experience in positioning and internationally marketing end-user products in the lifestyle area