PR Manager, Pakistan

Role Overview

We are looking for an experienced and highly proactive PR Manager, Pakistan to lead our public relations and communications activities in the Pakistan market.

What You Will Do

The PR Manager will be responsible for strengthening Binance’s reputation, visibility and positioning in Pakistan through strategic media relations, corporate communications, thought leadership, proactive storytelling and crisis communications.

Why It Might Be a Fit

The ideal candidate will have an established network across Pakistan’s media landscape, a strong understanding of the local business, technology and financial ecosystem, and the ability to independently manage communications projects from strategy through execution.

Requirements

• 5+ years of experience in public relations, corporate communications, media relations or a related communications role.
• Strong professional network and established relationships with journalists and media organisations in Pakistan.
• Demonstrated experience developing and executing PR strategies and communications campaigns independently.
• Strong understanding of Pakistan’s media landscape, including business, financial, technology and mainstream media.
• Excellent written and verbal communication skills in English and Urdu. Arabic language capabilities are highly advantageous.
• Strong writing and editing capabilities, with experience developing press releases, statements, talking points, executive briefs and other communications materials.
• Experience managing senior executive media engagements and preparing executives for interviews.
• Experience handling crisis situations.
• Ability to manage multiple projects simultaneously in a fast-paced environment and work effectively under tight deadlines.
• Strong stakeholder management skills and the ability to work across multiple functions, cultures and seniority levels.
• Highly proactive, organised and comfortable taking ownership of projects with limited supervision.
• Strong judgement and the ability to navigate complex or sensitive communications situations.
• Previous communications experience within technology, fintech, financial services, digital assets, payments or another fast-moving regulated industry.
• Experience working within a multinational or international organisation.
• Previous communications responsibility across markets outside Pakistan, particularly within MENA or the wider Middle East.
• Experience contributing to multi-market communications programmes.
• Established relationships with regional or pan-MENA business, technology, financial or mainstream media.
• Bilingual English/Arabic is required to be able to coordinate with overseas partners and stakeholders.

Benefits

• Competitive salary
• Company benefits
• Work-from-home arrangement