Senior Digital Marketing Specialist

Role Overview

The Senior Digital Marketing Specialist will lead the planning, execution, and optimization of the Group’s digital marketing strategy across relevant channels and markets. They will drive measurable brand visibility, audience engagement, lead generation, and revenue growth through effective digital marketing initiatives.

What You Will Do

The Senior Digital Marketing Specialist will take ownership of the Group’s digital marketing strategy, plan and implement digital marketing campaigns, and utilize a broad mix of digital marketing tactics to drive measurable engagement, lead generation, and revenue growth.

Why It Might Be a Fit

The ideal candidate will have a proven track record of launching and managing successful digital marketing campaigns, experience in content marketing, SEM, stakeholder engagement, and campaign optimization, and a strong analytical capability with experience interpreting quantitative and qualitative data.

Requirements

• Bachelor’s degree in Marketing, eCommerce, Business Administration, Communications, or a related discipline
• Minimum 5 years of relevant experience in digital marketing or a similar role
• Proven track record of launching and managing successful digital marketing campaigns with measurable KPIs
• Experience in content marketing, SEM, stakeholder engagement, and campaign optimization at both strategic and tactical levels
• Experience in healthcare, supply chain, commercial, or other structured regional or multinational business environments

Benefits

• Collaborative and dynamic work environment