Analyst – New Business & Market Entry

Role Overview

The Analyst – New Business & Market Entry role provides high-quality research and analytical support to enable data-driven decisions on new business opportunities, including entry into new markets and consumer segments. The role involves working cross-functionally with Marketing, Commercial, Product, and Finance teams to analyse complex market, category, competitor, and consumer information and translate it into clear, actionable insights.

What You Will Do

Conducting structured analysis of new business opportunities, identifying emerging market and consumer trends, supporting the prioritisation of opportunities, analysing competitive environments, and monitoring changes in competitor activity and customer behaviour.

Why It Might Be a Fit

This role is suitable for a curious and commercially minded analyst who enjoys working with complex information and influencing important business decisions through evidence-based recommendations.

Requirements

• Tertiary qualification in Business, Marketing, Economics, or a related discipline
• Approximately two to five years of experience in research, insights, consulting, strategy, or a related analytical role
• Demonstrated capability in quantitative research methodologies
• Strong analytical, critical-thinking, and problem-solving skills
• Advanced proficiency in Microsoft Excel and PowerPoint
• Proven ability to synthesise complex data and information into clear, commercially relevant insights
• Strong written and verbal communication skills
• Effective stakeholder engagement skills
• Excellent attention to detail and a strong commitment to data quality and accuracy
• Good understanding of Asian work cultures and norms
• Experience using data visualisation tools such as Tableau or Power BI

Benefits

• Flexible working arrangements
• Socially responsible work environment
• Great benefits to support health and wellbeing
• Mental health support through Sonder assistance program
• Discounted products

Tagged as: Data Analysis, Excel, Power BI, Tableau