Senior Product Manager SEO

Role Overview

As Senior Product Manager SEO, you will lead the evolution from traditional, keyword-based SEO to conversational, AI-driven discovery, shaping how millions of customers discover bol in search, AI, and conversational engines.

What You Will Do

Your responsibilities include owning the product vision and roadmap for SEO & GEO, translating SEO strategy into clear product, tech, and data initiatives, leading a cross-functional team, and driving the shift from keyword-based SEO to conversational and AI-driven discovery.

Why It Might Be a Fit

You will combine product leadership, technical understanding, and strategic SEO vision, understanding that SEO is evolving into SEO + GEO (Generative Engine Optimization), AI, and LLMs require structured, high-quality, machine-interpretable content, and long-term success depends on platform capabilities, not one-off optimizations.

Requirements

• 4+ years of product management experience in SEO
• product leadership
• technical understanding
• strategic SEO vision