Product Marketing Manager

Role Overview

The Product Marketing Manager owns how Boostlingo’s products are positioned, launched, and sold. This person is the bridge between Product & Engineering and Customer Operations, especially Sales and Marketing. Success means the market, and our own customer/prospect-facing teams, clearly understand what we offer, why it is different, and why it matters to each buyer.

What You Will Do

The Product Marketing Manager will develop and maintain positioning, value propositions, and a messaging framework for each product and for the platform as a whole. They will translate product capabilities into buyer outcomes that resonate with each target segment, differentiate credibly in a crowded category, and serve as the single source of truth for ‘what we say and why’ across Engineering, Product, Sales, Marketing, and Customer Success.

Why It Might Be a Fit

The ideal candidate is a strategic storyteller who can turn complex capabilities into clear, differentiated value for each buyer. They should have customer and market curiosity, cross-functional influence, and systems thinking. They should be able to build repeatable processes and documentation so work can be handed off and scaled.

Requirements

• 5+ years in product marketing, with a track record of positioning and launching B2B software or SaaS products
• Demonstrated experience equipping a sales team: building battlecards, pitch narratives, and launch briefings that reps actually use
• Proven ability to run competitive and customer research, including win/loss analysis and interviews
• Strong written and verbal communication, including the ability to present to executives and train sales teams
• Comfort working with CRM and call-recording data to draw conclusions about what messaging works
• Experience partnering across Product, Sales, and Marketing without direct authority
• Ability to translate technical product detail into buyer value in conversation with engineers and with executives

Benefits

• Fun, energetic environment with an incredible culture
• Hybrid/Remote working arrangements
• Competitive compensation and robust benefits offerings, including 401(k) plan with match!
• Flexible PTO