Growth Marketing Lead

Role Overview

Braintrust is seeking a growth marketer to lead experimentation, conversion rate optimization, data-driven marketing, and paid ads to drive user sign-ups and growth. The ideal candidate has 5+ years of experience in a growth role for a technical or developer-focused B2B product, with a deep understanding of incrementality, holdout tests, and ROAS.

What You Will Do

The role involves running experiments, auditing user journeys, building audiences, and automating triggers across channels. The growth marketer will also create and execute paid ad strategies, manage budgets, and build weekly reporting for execs and the team.

Why It Might Be a Fit

The ideal candidate is comfortable with data, can write SQL, and has experience with performance marketing budgets. They should be able to drive a roadmap, prioritize their time, and build systems that compound over time.

Requirements

• 5+ years in a growth role for a technical or developer-focused B2B product
• Comfortable with data and can write SQL without requiring help from others
• Understands incrementality, holdout tests, matched market tests, and ROAS and how they apply to paid marketing
• Has owned and managed performance marketing budgets, and can speak to the size of those budgets and the results they drove
• Has a deep understanding of at least 1–2 channels and can show extreme fluency
• Can utilize AI tools to make themselves more efficient but understands where AI use may not be appropriate
• Able to drive a roadmap and knows how to execute against it
• Knows how to pick the most important bets across available levers and ruthlessly prioritizes their time to move the business forward
• Builds systems that compound over time rather than in isolation, and thinks about how what they build today will extend to help the business grow in the future
• Has thrived in environments where things are sometimes loosely defined and may have competing priorities or deadlines

Benefits

• Medical, dental, and vision insurance
• Daily lunch, snacks, and beverages
• Flexible time off
• Competitive salary and equity
• Wifi & cellphone stipend