Role Overview
BSI’s Assurance division is hiring a Lead Generation & ABM Specialist – LATAM to architect and execute high-impact demand and ABM programs across Spanish speaking markets. The role will involve scaling demand across Latin America, orchestrating precise ABM plays, and proving impact with data.
What You Will Do
The Lead Generation & ABM Specialist will define the LATAM demand plan, launch integrated programs across multiple channels, stand up ABM plays for strategic accounts, and build target account lists with Sales Directors.
Why It Might Be a Fit
The ideal candidate will have ABM & demand expertise, martech fluency, and a growth mindset. They will be a strong collaborator, comfortable building dashboards, and adept at juggling multiple campaigns.
Requirements
- Bachelor’s degree in Marketing, Communications, Business, or related field
- 6+ years in B2B demand gen/digital/ABM with measurable campaign success
- Proven multi-channel build-and-run experience
- Experience in matrixed/global organizations and familiarity with B2B buyer journeys
- Proficiency with Salesforce, Pardot, Workfront, and ABM platforms
- Strong command of English, Spanish (verbal and written)
Benefits
- Competitive salary
- 20-days annual leave
- Bank holidays
- Vacation bonus
- Medical insurance
- Life insurance
- Savings fund with company contribution
- Meal allowance
- Paid maternity leave
- Paid paternity leave
- Learning and development opportunities
- Flexible benefits
To apply for this job please visit wd3.myworkdaysite.com.
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