CRM Manager

Role Overview

We are looking for a CRM Manager to join our team. As a CRM Manager, you will be responsible for planning, coordinating, and optimizing CRM campaigns for our guests and members.

What You Will Do

You will work with data, customer journeys, and trigger communication in our CRM and marketing automation environment. You will also be responsible for maintaining and developing existing measures with the team.

Why It Might Be a Fit

You will work with customer data, customer segments, and customer journeys. You will also develop and implement personalized content, offers, and segments for our guests.

Requirements

• Completed economic or technical education, such as in marketing, business administration, computer science, or data/analytics
• Relevant work experience in CRM, dialog, lifecycle, loyalty, or campaign management
• Experience with customer data, customer segments, and customer journeys
• SQL skills are a plus, but not a requirement
• Experience with the Salesforce Marketing Cloud, Journey Builder, Email Studio, or Automation Studio is a plus, but not a requirement
• Experience with comparable CRM or marketing automation systems is welcome
• Good understanding of customer data, customer segments, and customer journeys
• Ability to analyze campaign metrics, present results, and develop concrete improvements with the team
• Ability to work independently, structured, and reliably, taking responsibility for campaigns and maintaining an overview even with multiple parallel measures
• Good communication skills and ability to work with different departments, locations, and technical and external partners
• Willingness to learn and develop our CRM, members club communication, and automated customer journeys with us

Benefits

• Dental insurance
• Vision insurance