Senior Communications & Marketing Specialist (English Services)

Role Overview

Join the CBC/Radio-Canada team as a Senior Communications & Marketing Specialist to develop and implement marketing and communications strategies to support CBC’s digital, radio, and television programming across the North.

What You Will Do

Advancing strategic objectives, leading community engagement activities, developing integrated marketing plans, creating innovative social media strategies, and cultivating relationships with internal and external partners.

Why It Might Be a Fit

This role requires a passion for storytelling, relationship building, and a deep understanding of the diverse and changing demographics of the region. The successful candidate will thrive in fast-paced environments and relish the opportunity to work on multiple projects on tight deadlines.

Requirements

• Post-secondary certificate, diploma, or a university degree in Communications/Public Relations or Marketing, or an equivalent combination of education, training, and experience.
• Five or more years of experience in communications, public relations, and/or marketing.
• A strong proven connection to the communities we serve across the North, and experience developing strategies to connect with new, younger, and more diverse audiences.
• Superior writing, editing, and proofreading skills, working knowledge of a wide range of communications and marketing materials and tactics, and ability to adapt writing for different audiences and platforms.
• Strong organization and time management skills with the ability to manage multiple projects on tight deadlines and with attention to detail.
• Demonstrated ability to plan and coordinate events, both in-person and virtual, including development of critical path, run of show, and briefing documents, and understanding of budget management.
• Demonstrated public speaking and networking skills.
• Superior social media marketing skills, with a keen understanding of digital/social trends and demonstrable success in creating social media content (filming, editing, posting according to brand guidelines), executing strategies/campaigns, and managing business channels.
• Ability to leverage research data to drive marketing decisions.
• Experience with Google Suite tools (Docs, Drive, Sheets, Slides, Calendar, Meet).
• Experience with Dash Social or other social media tools, and video editing tools with an understanding of creation, editing, captions for social media content purposes.
• Flexibility in work hours as workflow demands, including the ability to work shift work, including evenings, weekends, and holidays, as required.
• Availability to travel across the team’s region for short periods if required.
• A valid driver’s license as well as a driving record that meets the minimum requirements of CBC/Radio-Canada’s insurance company is considered an asset.
• Knowledge of languages other than English is considered an asset, particularly an Indigenous language.
• Demonstrated connection to and knowledge of Indigenous cultures and communities, and of the North.

Benefits

• Dental insurance
• Vision insurance
• Group life insurance
• Pension plan
• Paid holidays
• Flexible work hours
• Travel opportunities
• Professional development opportunities