Senior Marketing Technology Enablement Manager

Role Overview

The Senior Manager, Marketing Technology Enablement serves as the technical architecture authority for marketing automation and CDW’s marketing technology ecosystem. The role owns platform intake, triage, and the ongoing health of the martech estate, and partners closely with IT, Data, and Security teams to ensure scalable system design, stable integrations, and a proactive roadmap for feature development.

What You Will Do

Define the end-to-end architecture for marketing automation, data, and AI, ensuring reliable, scalable, and secure platforms and integrations. Translate business needs into technical specifications, reference architectures, and solution designs. Own intake, triage, prioritization, and resolution for platform requests, incidents, enhancements, defects, and AI use cases.

Why It Might Be a Fit

This leader ensures the data foundations, integration patterns, and guardrails are in place to use AI safely, moving ideas from use case to production to measurable business impact. The role requires a strong understanding of HTTP protocols, JSON payload design, and event-driven architecture, as well as experience writing technical integration specifications.

Requirements

• Bachelor’s degree in Information Systems, Computer Science, Engineering, or a related field
• 7+ years of experience in marketing technology, CRM integration, or enterprise integration engineering
• 3+ years designing and implementing RESTful APIs
• Strong understanding of HTTP protocols, JSON payload design, and event-driven architecture
• Experience writing technical integration specifications
• Working knowledge of Python, JavaScript/Node.js, or similar languages
• Experience architecting cloud-native integrations using AWS or Azure
• Familiarity with event streaming platforms such as ON24 and Cvent
• Deep understanding of data modeling, identity resolution, and CDP architecture
• Platform expertise across Adobe (AEP, Marketo, RTCDP, Target) and Salesforce
• Proven leadership experience managing technical teams
• Strong executive communication skills, with the ability to make architectural and AI trade-offs legible to business leaders

Benefits

• Annual bonus target of 15%
• Benefits overview: https://cdw.benefit-info.com/
• Salary ranges may be subject to geographic differentials