Senior Marketing Automation Solution Architect

Role Overview

Cengage is seeking a strategic, collaborative, and technically minded Senior Marketing Automation Solution Architect to lead the evolution of our Salesforce Marketing Cloud (SFMC) capabilities and help teams move faster, work smarter, and drive growth.

What You Will Do

The Senior Marketing Automation Solution Architect will own the marketing-side vision and roadmap for SFMC while helping marketers and producers build deeper platform knowledge and unlock more capabilities.

Why It Might Be a Fit

This role sits at the intersection of marketing strategy, campaign operations, data, and technology, and the ideal candidate combines deep Salesforce Marketing Cloud and Salesforce ecosystem expertise with broad marketing automation experience.

Requirements

• 7+ years of experience in marketing automation, marketing technology, campaign operations, marketing operations, or related technology functions.
• Deep expertise with Salesforce Marketing Cloud, including automation, segmentation, personalization, audience management, data, journey orchestration, and campaign execution.
• Experience translating complex business requirements into scalable marketing automation and Salesforce Marketing Cloud solutions.
• Strong understanding of SFMC architecture, integrations, data, workflows, campaign operations, and customer experience.
• Experience partnering with IT, engineering, data, and architecture teams on complex technology initiatives.
• Broad marketing automation experience with the ability to apply principles beyond Salesforce Marketing Cloud.
• Strong ability to enable teams, raise platform knowledge, and explain technical concepts to non-technical partners.
• Demonstrated ability to evaluate complex problems and balance business value, speed, scalability, and risk.

Benefits

• Dental insurance
• Vision insurance
• 15% Annual: Individual Target $101,900.00 – $163,000.00 USD

Tagged as: Salesforce