Senior Director Demand Generation & Marketing Operations

Hybrid Full TimeNew Jersey, United StatesCentral Reach

Role Overview

CentralReach is a leading provider of autism and IDD care software. We are looking for a Sr. Director, Demand Generation & Marketing Operations to own the pipeline engine behind CentralReach’s growth.

What You Will Do

Deliver the pipeline number, build and maintain the pipeline model, run a full-funnel demand engine, and lead the team, agencies, and budget.

Why It Might Be a Fit

The ideal candidate is a self-starter who prioritizes well, adapts quickly as priorities change, and can move from building a campaign to presenting performance to executive leadership.

Requirements

  • 10+ years of B2B marketing experience
  • Background in healthcare, health IT, or behavioral health experience preferred
  • Hands-on expertise with marketing automation (Pardot) and CRM
  • Strong analytical skills
  • Experience with paid media, SEO, ABM, and email at scale
  • Fluency with AI tools
  • 3+ years of people management
  • A self-starter and hands-on leader who can jump in quickly and stay effective as priorities change

Benefits

  • Competitive compensation
  • Comprehensive health benefits
  • Generous PTO
  • 401(k) matching
  • Paid parental leave

To apply for this job please visit job-boards.greenhouse.io.

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