Role Overview
We’re hiring a senior, hands-on marketer to build and run Cents’ pipeline engine, responsible for account-based marketing, scaled growth, and website optimization.
What You Will Do
You’ll set the strategy, build systems, and own KPIs, directing a paid-ads contractor and mentoring a field and partner marketing professional.
Why It Might Be a Fit
You’ll be measured on marketing-sourced pipeline, target account conversion, efficiency, and website conversion, and you’ll need 8+ years of B2B demand generation, ABM, or growth marketing experience.
Requirements
- 8+ years in B2B demand generation, ABM or growth marketing, ideally at SaaS, fintech or vertical software companies
- A track record of creating and running ABM programs that built and sped up pipeline with named, high-value mid-market accounts
- Experience building scaled acquisition for an SMB audience, from nurture through expansion
- Hands-on website CRO experience: A/B testing, landing page strategy and funnel analysis
- Strong analytical skills: comfortable with funnel math, attribution, budget modeling and dashboards (Looker or similar a plus)
- A systems builder who has set up processes, KPIs and reporting from the ground up
- Experience managing contractors and coaching marketers
- Hands-on proficiency with HubSpot, Salesforce and paid media platforms (Google, Meta) and AEO
- Excellent communication; able to present plans and results
Benefits
- Great compensation packages
- Comprehensive health benefits
- Unlimited PTO and 12 Paid Holidays
- Gym, Laundry and Work-from-home/Commuter stipend
- Parental leave – Up to 14 weeks fully paid for new parents
- 401(k)
- Health benefits, including medical, dental, vision, mental health support, parental leave, life and AD&D insurance, and disability
To apply for this job please visit jobs.lever.co.
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