Digital Marketing Strategist

Role Overview

As a Digital Marketing Strategist, you will own paid media strategy and execution, build and launch campaigns, and manage budget pacing across the portfolio. You will work on brands people recognize and see the results of your work in a restaurant’s sales the same week.

What You Will Do

You will develop full-funnel media plans, manage creative requirements, and own GA4 and Google Tag Manager implementation. You will also build and maintain reporting through Supermetrics and Looker Studio, and plan and execute email and push campaigns.

Why It Might Be a Fit

You will work on multi-location logistics, navigate franchisee budgets, and contribute to annual planning and budget recommendations. You will need to have strong spreadsheet skills, clear written and verbal communication, and be organized and self-directed.

Requirements

• 4–6 years of hands-on paid media experience
• Deep, in-platform fluency in Google Ads and Meta Ads Manager
• Working knowledge of GA4 and GTM
• Strong spreadsheet skills
• Clear written and verbal communication
• Organized and self-directed