Role Overview
The Marketing and Communications Manager will lead the development and delivery of SignHealth’s marketing and communications strategy, ensuring it supports organisational priorities, audience engagement and income growth.
What You Will Do
The role will involve leading the development and delivery of integrated marketing campaigns across digital, social, email and offline channels, ensuring activity is effective, accessible and on budget.
Why It Might Be a Fit
The ideal candidate will have a strong track record of leading, developing and evolving brands, ensuring consistency, relevance and reach across multiple channels, and experience managing, coaching or developing others.
Requirements
- Proven experience developing and delivering audience-led marketing strategies that drive engagement, income and organisational impact.
- A strong track record of leading, developing and evolving brands, ensuring consistency, relevance and reach across multiple channels.
- Experience managing, coaching or developing others, with a collaborative and empowering leadership style.
- Strong digital marketing expertise, including the planning and delivery of both paid and organic campaigns.
- Experience managing and optimising websites, using insight and performance data to improve user experience and results.
- Excellent communication and stakeholder management skills, with the ability to build credibility and influence across a range of audiences.
- Strong writing and storytelling skills, with an eye for compelling content and effective design.
- Experience using audience insight, data and analytics to evaluate performance and inform decision-making.
- Excellent organisational and project management skills, with the ability to manage competing priorities in a fast-paced environment.
- Experience managing agencies, suppliers or external partners to deliver high-quality marketing and communications activity.
- Confidence presenting ideas, recommendations and impact to a range of internal and external stakeholders.
- A relevant marketing qualification, degree, or equivalent professional experience.
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