Senior Product Marketing Manager

Role Overview

The Senior Product Marketing Manager will drive the commercialization, growth, and market success of our Client Solutions portfolio by developing market strategies, crafting compelling messaging, leading go-to-market initiatives, and partnering across Brand, Channel, Social, Digital, and Demand Generation functions.

What You Will Do

Responsibilities include market research, customer interviews, competitive analysis, and industry trend monitoring, developing actionable insights to inform solution strategy, positioning, pricing, and commercialization decisions.

Why It Might Be a Fit

The ideal candidate is equally comfortable engaging with customers, collaborating with cross-functional partners, influencing senior leaders, and supporting high-impact sales opportunities.

Requirements

• Bachelor’s degree in Marketing, Business, Communications, Healthcare Administration, or a related field.
• 7+ years of experience in Product Marketing, Solution Marketing, Strategic Marketing, Commercial Strategy, Management Consulting, or related roles.
• Experience in healthcare, staffing, SaaS, marketplace platforms, or digital health.
• Proven experience developing and executing go-to-market strategies for complex solutions, services, technology products, or healthcare offerings.
• Demonstrated success creating positioning, messaging, and value propositions that drive customer engagement and business growth.
• Experience conducting market research, customer discovery, competitive analysis, and buyer insights programs.
• Proven success developing sales enablement programs that improve pipeline generation, conversion rates, and revenue growth.
• Experience partnering across brand, digital, channel, social, and demand generation marketing functions to execute integrated marketing programs.
• Proven ability to lead cross-functional initiatives and influence stakeholders across all levels of the organization.

Benefits

• 401(k) retirement plan with company match
• Traditional healthcare benefits such as medical and dental coverage
• Onsite health centers
• Corporate wellness programs
• Free behavioral health appointments
• Flexible work schedules
• Recognition programs
• Paid parental leave
• Fertility coverage
• Adoption assistance
• Marriage counseling
• Tailored training resources
• Volunteer time off
• Employee-driven matching grants
• Tuition reimbursement programs