Role Overview
This position will partner with Digital Strategists to execute the successful transition of several historic subdomains and content types into one integrated user experience. This role will design and develop systems, processes, and procedures for measuring and attributing user behavior across complex digital journeys.
What You Will Do
Responsible for developing and executing an integrated customer strategy across all digital channels and ensuring consistency in digital customer contact points. Uses customer data analytics and industry best practices to track the consumer journey across online and off-line touchpoints.
Why It Might Be a Fit
Helps drive integration of data with hospital systems including EPIC and Salesforce. Develops measurement and reporting plan to accurately track, share, and react to information regarding the performance of content and content strategy.
Requirements
- Bachelor’s degree in a related field
- 5+ years of work experience in data analysis, visualization, and performance reporting.
- Advanced expertise in CMS, SEO, UX, web analytics, and digital strategy.
- Expertise with analytics platforms such as Google Analytics, Adobe Analytics and/or Piwik PRO
- Experience using Google Tag Manager
- Strong communication skills with experience presenting insights and recommendations to stakeholders.
Benefits
- Comprehensive benefits package
- Additional pay (e.g., shift, on-call, or weekend differentials)
- Annual pay may vary based on FTE status
To apply for this job please visit cincinnatichildrens.wd5.myworkdayjobs.com.
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