Brand Manager

On Site Full TimeIndiana, United StatesCipher Pharmaceuticals

Role Overview

The Brand Manager is responsible for developing and executing the U.S. brand strategy and marketing plan for Natroba (Spinosad topical suspension). The role connects brand positioning, healthcare professional and consumer marketing, sales support, and campaign execution to drive product awareness, demand, and measurable commercial growth.

What You Will Do

Develop and own the annual brand plan, including positioning, audience priorities, messaging, channel strategy, promotional calendar, budget, and measurable objectives aligned with the approved U.S. business plan.

Why It Might Be a Fit

The Brand Manager partners closely with commercial leadership, inside and field sales leaders, Finance, and appropriate medical, legal, and regulatory reviewers.

Requirements

  • Bachelor’s degree in Marketing, Business, Communications, Life Sciences, or a related field, or an equivalent combination of relevant education and experience.
  • 7–10 years of progressive marketing experience, including meaningful responsibility for brand planning and execution; U.S. prescription pharmaceutical brand marketing experience strongly preferred.
  • Demonstrated ability to own a brand or major marketing program from strategy through execution, with evidence of measurable commercial results.
  • Experience managing substantial marketing budgets, paid media investments, and multiple agencies or vendors, including forecasting, financial tracking, performance evaluation, and corrective action.
  • Experience partnering with sales leadership and translating brand strategy into practical sales tools, campaign education, and customer engagement programs.
  • Strong working knowledge of digital marketing, website management, marketing analytics, CRM or marketing automation tools, and campaign measurement; ability to assess agency recommendations and act on performance data.
  • Experience working through pharmaceutical promotional review processes and coordinating with medical, legal, and regulatory stakeholders.
  • Strong writing, analytical, project management, and presentation skills, with the ability to manage competing priorities and deliver work independently in a lean organization.

To apply for this job please visit linkedin.com.

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