Product Marketing Manager

Role Overview

Develop and execute go-to-market strategies for Clearfield’s Outside Plant (OSP) product line, collaborating with cross-functional teams to create compelling product positioning, messaging, and marketing campaigns.

What You Will Do

Develop go-to-market plans, craft messaging, conduct market research, create sales enablement tools, and track campaign performance.

Why It Might Be a Fit

The ideal candidate will have 3-5+ years of experience in product marketing, a strong understanding of go-to-market strategies, and excellent communication and presentation skills.

Requirements

• Bachelor’s degree in Marketing, Business, Communications, or a related field
• 3-5+ years of experience in product marketing
• Strong understanding of go-to-market strategies, product positioning, and messaging
• Experience conducting market research, customer insights analysis, and competitive analysis
• Excellent communication and presentation skills
• Proven experience working with cross-functional teams
• Ability to manage multiple projects and priorities in a fast-paced environment
• Proficiency with marketing automation tools, CRM, and analytics tools

Benefits

• Comprehensive Medical, Dental, and Vision benefits
• 100% company paid Short-term and Long-term disability insurance coverage
• 100% company paid Basic Life and Accidental Death and Dismemberment (AD&D) insurance coverage
• 100% company paid Business Travel Accident (BTA) insurance
• 100% company paid Employee Assistance Program (EAP)
• 401K plan with a maximum match of 4.5% of the first 6% of contribution
• Employee Stock Purchase Plan
• Paid Time Off (PTO) beginning at three weeks annually
• Nine paid holidays each calendar year
• One 8-hour day of Volunteering Time-Off