Role Overview
The Senior Analyst, Marketing Analytics will serve as a strategic analytics partner to Marketing leadership, transforming complex marketing and business data into actionable insights that influence media strategy, investment decisions, customer acquisition, and business growth.
What You Will Do
The ideal candidate will take ownership of high-impact analytics initiatives from strategy through implementation, developing scalable measurement frameworks, forecasting methodologies, reporting solutions, and analytical capabilities that enable leaders to make faster, more informed decisions.
Why It Might Be a Fit
The Senior Analyst will lead and evaluate cross-channel performance, identify emerging opportunities and risks, and develop recommendations that shape future marketing investments.
Requirements
- Bachelor’s degree in Analytics, Statistics, Economics, Marketing, Mathematics, Business, Data Science, or a related field.
- 5+ years of progressively responsible experience in marketing analytics, digital analytics, business intelligence, media analytics, or related analytical roles.
- Demonstrated ability to own complex analytical initiatives from problem definition through implementation, analysis, recommendation, and leadership communication.
- Experience operating as a strategic analytics partner to senior stakeholders and leadership, translating complex findings into clear business implications, recommendations, and actions.
- Strong understanding of digital marketing channels, including Paid Search, SEO, Programmatic Display, Social, Video, and App Marketing.
- Demonstrated experience developing forecasting models, scenario analyses, performance measurement frameworks, and investment recommendations.
- Advanced proficiency with analytics and visualization platforms such as GA4, Power BI, and Looker, with demonstrated experience building scalable reporting solutions and leadership facing dashboards.
- Strong quantitative and analytical problem-solving skills with experience working with large, complex datasets and translating ambiguity into structured analytical approaches.
- Strong communication and presentation skills, with demonstrated ability to influence decision-making through data-driven storytelling and recommendations.
- Ability to operate independently, manage multiple high-priority initiatives, influence cross-functional stakeholders, and drive workstreams from concept through implementation.
- Strong attention to detail with a track record of delivering accurate, high-quality analysis while simultaneously maintaining a strategic, business-oriented perspective.
Benefits
- Comprehensive healthcare coverage: Medical / Vision / Dental / Prescription Drug
- Life, legal, and supplementary insurance
- Virtual and in person mental health counseling services for individuals and family
- Commuter and parking benefits
- 401(K) retirement plan with matching contributions
- Employee stock purchase plan
- Paid time off
- Tuition reimbursement
- On-site fitness center and/or reimbursed fitness center membership costs (location dependent)
- Access to CoStar Group’s Employee Resource Groups
- Complimentary gourmet coffee, tea, hot chocolate, fresh fruit, and other healthy snacks
To apply for this job please visit costar.eightfold.ai.
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