Role Overview
The Demand Generation Manager will turn account fit and intent data into campaigns that generate enterprise pipeline, both from new accounts and from expansion within our existing customer base. This person will own campaigns, campaign operations, the lead lifecycle, and funnel measurement for our enterprise portfolio.
What You Will Do
Build and run integrated campaigns and account plays against our fit and intent model, prioritize the accounts most likely to convert, and partner with Customer Success to build expansion campaigns that drive cross-sell and upsell across our existing customers.
Why It Might Be a Fit
The ideal candidate will have 5+ years in B2B demand generation or marketing operations, hands-on expertise in HubSpot or a similar marketing automation platform, and proven experience using AI to build or scale marketing workflows.
Requirements
- 5+ years in B2B demand generation or marketing operations
- Hands-on expertise in HubSpot or a similar marketing automation platform, plus Salesforce
- Proven experience using AI to build or scale marketing workflows
- A track record of scoring, nurture, and ABM programs that drove measurable pipeline
- Strong project management, writing, and presentation skills
Benefits
- Competitive salary
- Stock options
- 401(k) matching
- Health insurance
- Dental insurance
- Vision insurance
- Paid time off
- Flexible work hours
To apply for this job please visit jobs.ashbyhq.com.
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