Lifecycle Marketing Operations Manager

Role Overview

The Lifecycle Operations Manager will be the engine room of our customer engagement strategy, bridging the gap between high-level creative strategy and technical execution. Accountable for the end-to-end enablement of campaigns across Domain and CoStar Group Australia brands.

What You Will Do

Serve as the primary hands-on expert for Braze, utilising Canvas, Segment Builder, and native AI tools to build, launch, and optimise sophisticated multi-channel customer journeys.

Why It Might Be a Fit

The ideal person will have proven experience as a hands-on power user of Braze (or similar enterprise marketing platforms) in a fast-paced environment, and the ability to translate complex marketing requirements into technical briefs for product and engineering teams.

Requirements

• Braze Mastery
• Excellent ability to translate complex marketing requirements into technical briefs for product and engineering teams
• Ability to derive insights from data to inform campaign strategy and measure operational success
• Demonstrated ability to manage multiple priorities and oversee both internal and external partners to deliver high-quality work
• In-depth knowledge of the Australian market and local data privacy regulations