[쿠팡] CRM Marketing Manager – Q-commerce (쿠팡이츠)

Coupang Eats’ Q-commerce Growth CRM Marketer plays a role in creating actual Order Growth through data-based experiments and customer Lifecycle optimization.

Requirements

• Over 7 years of experience in CRM, Lifecycle Marketing, or Growth Marketing
• Have experience improving business KPIs (Order, Revenue, Retention, etc.) through CRM campaigns or Lifecycle strategies
• Have experience designing targeting, segmenting, and optimizing campaigns based on customer behavior data
• Have experience improving performance through A/B testing and other experiments
• Have experience leading projects while collaborating with various stakeholders and taking charge of execution
• Have experience using data analysis tools such as SQL, Python, GA, Amplitude, Tableau, BigQuery
• Have experience leading End-to-End CRM or Growth projects
• Have experience designing personalization and marketing automation
• Have a good understanding of delivery, O2O, and commerce services
• Have Business-level English communication skills

Benefits

• Regular employment
• 12-week probation period
• Job preference for disabled and veteran applicants
• Potential for job title and scope of work changes based on candidate career and experience