Role Overview
Directing the next phase of the brand and marketing transformation, shaping and delivering a modern, customer-focused marketing strategy to drive sustainable growth and enhance brand reputation.
What You Will Do
Leading the evolution and strategic repositioning of the brand, driving the adoption of marketing technology, AI-powered capabilities, data-driven decision making, automation, and personalisation.
Why It Might Be a Fit
Building a high-performing, innovative marketing team and creating the capabilities required to support Coventry Building Society’s long-term growth ambitions.
Requirements
- Senior marketing leadership experience within a large, complex organisation.
- Strong expertise across brand, marketing technology, customer marketing, CRM, digital marketing, and customer communications.
- Proven track record of leading brand transformation and growth strategies.
- Experience driving customer acquisition, retention, and commercial performance.
- Strong understanding of marketing technology, data, automation, and AI-enabled marketing.
- Experience managing significant budgets and delivering measurable ROI.
- Proven ability to lead and develop large, high-performing teams through change.
- Strong strategic, commercial, and stakeholder management skills.
- Experience operating within a regulated environment.
Benefits
- 28 days holiday a year plus bank holidays and a holiday buy/sell scheme
- Annual discretionary bonus scheme
- Personal pension with matched contributions
- Life assurance (6 times annual salary)
- Company car allowance
- Private Medical Insurance
- Health Screening
- Group Income protection
To apply for this job please visit linkedin.com.
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