Senior Marketing Manager, Engagement (Cutting Machines)

Cricut is looking for a Senior Marketing Manager to lead marketing journeys that inspire machine owners to return to Design Space, start projects, and build lasting creative habits. The ideal candidate will have a strong understanding of lifecycle marketing, CRM, retention, engagement, product, and growth marketing.

Requirements

• 7+ years in lifecycle, CRM, retention, engagement, product, or growth marketing
• Experience with consumer apps, connected hardware, creative platforms, subscriptions, or DTC
• Hands-on experience building multi-channel owned and paid campaigns
• Experience with Braze or a similar engagement platform
• Track record improving activation, engagement, retention, usage, or LTV

Benefits

• Generous Paid Time Off
• 401k Matching
• Retirement Plan
• Visa Sponsorship
• Four Day Work Week
• Generous Parental Leave
• Tuition Reimbursement
• Relocation Assistance