Role Overview
The Senior Manager, Growth will sit at the intersection of user acquisition, creative strategy, martech, and measurement. This role will own the day-to-day performance of our UA program across paid channels and every market we operate in, and lead three critical sub-functions: creative, martech, and measurement.
What You Will Do
The responsibilities include owning the weekly operating rhythm for CDC paid UA, managing the relationship with our performance agency, driving channel-level optimization, leading GTM execution for new product launches, building and maintaining the trading deck, and owning the competitive monitoring cadence.
Why It Might Be a Fit
The ideal candidate will have 5+ years of experience in performance marketing or growth, with direct ownership of paid UA budgets across Meta, Google, Apple Search, and at least one programmatic partner. They will have a strong working knowledge of attribution models, SKAN/AdAttributionKit, AEM eligibility, and the privacy-era signal landscape.
Requirements
- 5+ years in performance marketing or growth
- Direct ownership of paid UA budgets across Meta, Google, Apple Search, and at least one programmatic partner
- Hands-on experience with mobile measurement partners (AppsFlyer, Adjust, or Branch), server-to-server integrations, and ad platform conversion APIs (Meta CAPI, Google Ads S2S)
- Experience marketing trading or investing products
- Track record running paid UA across multiple international markets
- Strong working knowledge of attribution models, SKAN/AdAttributionKit, AEM eligibility, and the privacy-era signal landscape
- Experience managing or closely partnering with a performance creative function
- Comfort with ambiguity and competing priorities
- Exceptional communication skills
- Experience in crypto, trading, fintech, or financial services is strongly preferred
To apply for this job please visit jobs.lever.co.
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