Brand Manager, OurBrands

Role Overview

The Brand Manager, OurBrands, is responsible for driving the strategic growth, performance, and long-term equity of the company’s private label portfolio across customer-facing touchpoints.

What You Will Do

Lead and support the development of annual brand strategies and initiatives, partner with Insights & Analytics teams to leverage consumer data, and support the management and performance of the private label portfolio.

Why It Might Be a Fit

The ideal candidate combines strong strategic brand management capabilities with a background in graphic design and creative development, bringing both analytical thinking and creative leadership to the role.

Requirements

• Bachelor’s Degree in Marketing, Communications, Graphic Design, Visual Communications, Business, or related field
• 3–5 years of experience in brand management, marketing, packaging design, or creative strategy within retail, CPG, or private label environments
• Demonstrated experience leveraging consumer insights, market data, and business analytics to support strategic brand decisions and performance optimization
• Formal graphic design training or professional experience in graphic design
• Proficiency in Adobe Creative Suite, including Illustrator, Photoshop, and InDesign
• Experience working with packaging design, print production, and brand identity systems
• Strong understanding of branding, typography, layout, color, and visual storytelling principles
• Experience managing cross-functional initiatives and collaborating with external agencies and creative partners
• Strong understanding of brand governance, integrated marketing communications, and creative development processes
• Ability to manage multiple projects and timelines in a fast-paced environment
• Strong communication, collaboration, and organizational skills
• Private label or grocery industry experience is a plus
• Ability to balance strategic brand leadership with hands-on creative problem solving and execution

Benefits

• Dental insurance
• Vision insurance
• Health insurance
• 401(k) or retirement plan
• Paid time off (vacation, sick leave, etc.)
• Life insurance
• Disability insurance
• Travel assistance
• Professional development opportunities