Role Overview
Working directly alongside the Marketing Growth Lead, the Marketing Specialist acts as the core tactical execution engine for the brand. This role bridges high-level strategy and day-to-day operations by managing content output, web pages, email nurture sequences, and multi-channel campaigns.
What You Will Do
Content Production, Website & Landing Pages, Email Marketing, Campaign Execution, Social Media, Review & Reputation Campaigns, Performance Tracking, Momentum Building
Why It Might Be a Fit
You love the ‘doing’ part of marketing and take pride in seeing a plan come to life. You are proactive and comfortable working independently within a defined strategy.
Requirements
- Execution Focus
- Eye for design
- Self-Starters
- Reliability
- Comfortable with marketing tools like Slack, Webflow, G2, Gartner, Plausible Analytics, Google ecosystem
- B2B Experience: Ideally some marketing experience in the B2B SaaS landscape
- Highly Desirable: Direct background or familiarity with the Allied Health, healthcare, or clinic management software industry
- Tech-forward mindset with an appetite for adopting modern AI tools to augment workflows, accelerate output, and maintain high operational leverage
- Prior experience managing multi-channel paid acquisition campaigns
To apply for this job please visit jobs.workable.com.
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