Trade Marketing Lead

Role Overview

The Trade Marketing Lead will drive superior in-store execution, accelerate sales growth, strengthen customer partnerships, lead channel and shopper strategy, improve trade investment efficiency, and enhance cross-functional alignment.

What You Will Do

The role involves developing and executing trade promotion strategies, optimizing investment across customers and channels, identifying growth opportunities through shopper and channel insights, and improving negotiation effectiveness and customer engagement.

Why It Might Be a Fit

The ideal candidate will have at least 10 years of experience in trade marketing, category development, and channel development, with excellent interpersonal communication skills, leadership ability, and ability to motivate staff.

Requirements

• At least a Degree, preferably in areas related to Business
• At least 10 years (dependent on targeted level / seniority) relevant experience
• Extensive knowledge of using multiple continuous data sources, advanced excel skills
• Experience and knowledge of Category Management tools (planogramming, space management, price elasticity)
• Excellent interpersonal communication skills, leadership ability, ability to motivate staff, ability to listen but retain an objective mindset