Marketing Manager

The Marketing Manager is responsible for executing and optimizing marketing initiatives that drive brand awareness, lead generation, and customer engagement across B2B and e-commerce channels. This role operates as a player-coach, combining hands-on execution with the coordination of marketing programs and resources.

Requirements

• Develop and execute integrated marketing strategies across digital and print channels
• Oversee multichannel marketing campaigns to increase brand awareness, lead generation, and customer engagement
• Conduct research to identify market trends, customer needs, and competitive analysis
• Lead content creation efforts
• Manage budgets for various campaigns
• Analyze and interpret campaign performance metrics
• Collaborate with sales teams
• Lead and manage marketing team members and/or external partners

Benefits

• Health, dental, and vision insurance
• 401(k) retirement plan with company match
• Short and long term disability benefits, life insurance, and other supplemental benefit offerings
• Flexible Spending Accounts
• Paid time off, sick time, and paid holidays
• Bonus Program