Digital Marketing Manager

Role Overview

Deseret Book Company is a leading retailer and publisher of faith-centered books, media, and products. We’re looking for a Digital Marketing Manager to own execution of growth campaigns, lifecycle marketing, paid and organic media coordination, and cross-functional project management.

What You Will Do

Translate growth strategies into integrated launch plans across paid media, email, social, retail, and owned channels. Lead execution of gifting, referral, and conversion-funnel initiatives end-to-end.

Why It Might Be a Fit

If you are passionate about helping people find inspiration and help for their lives, and working with colleagues who want to do the same, then Deseret Book Company is the place for you.

Requirements

• 5–7 years in digital/growth/performance marketing (retail, ecommerce, or subscription preferred)
• Hands-on experience executing integrated campaigns across paid media, email, social, and owned channels
• Strong lifecycle/retention marketing skills, automated journeys, segmentation, A/B testing
• Proven ability to manage complex, multi-team projects with concurrent timelines
• Proficient with GA4, UTM/conversion tracking, attribution models, and email platforms (MailChimp, Klaviyo, or equivalent)
• Comfortable with Asana (strongly preferred) and external vendor coordination
• Detail-oriented, specs, timelines, and tracking must be right
• Strong written communication, clear briefs, concise reports, actionable recommendations
• Bachelor’s degree in Marketing, Business, Communications, or related field

Benefits

• Dental insurance
• Vision insurance
• Health insurance
• Retirement plan
• Paid holidays
• Vacation time
• Sick leave
• Life insurance