Role Overview
Join a collaborative executive team to help scale a profitable, debt-free destination wedding company. The VP of Growth will lead digital and performance marketing, own marketing and sales strategy, and drive revenue growth.
What You Will Do
Own digital acquisition and growth, lead paid search, paid social, SEO, content, email, lifecycle marketing, and other acquisition channels to generate more qualified customers.
Why It Might Be a Fit
The ideal candidate has strong digital marketing expertise, commercial judgment, executive presence, and a proven track record of growing B2C businesses.
Requirements
- Strong foundation in digital and performance marketing
- Direct experience leading both Marketing and Sales simultaneously
- Experience serving on the executive or senior leadership team of an organization with 100 or more people
- Experience managing or being directly accountable for at least $2.5 million annually in digital paid media investment
- Demonstrated success growing revenue in a B2C business
- Experience leading Sales through managers or frontline leaders
- Strong command of CAC, CPL, attribution, customer acquisition economics, and marketing performance measurement
- Practical experience implementing AI-driven marketing tools, workflows, or strategies
- Experience developing acquisition strategies that connect brand, digital marketing, and the customer experience
To apply for this job please visit recruiting.paylocity.com.
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