Director, Product Marketing

Role Overview

The Director of Product Marketing is responsible for understanding the market and clients, and for making sure that understanding changes what is built, how it is positioned, and how it is sold and supported. This role will work with Product, Member Experience, Sales, Customer Success, and Partnerships to align business and make recommendations to senior leaders.

What You Will Do

Influencing the roadmap and aligning the business, launching and positioning products, and enabling GTM teams. The Director will lead a team of two product marketers, own the annual Product Marketing budget, and work with external partners on product marketing initiatives.

Why It Might Be a Fit

The ideal candidate has 8+ years of experience in marketing, product marketing, or a related role, and a record of influencing across functions and with senior executives. They should be comfortable making fast decisions, learning from them, and changing course when needed.

Requirements

• 8+ years of experience in marketing, product marketing, or a related role
• A record of influencing across functions and with senior executives
• Experience leading and developing a team, at Director level or equivalent scope
• Experience leading go-to-market enablement across sales, customer success, and partner teams
• Experience owning and managing a budget, including agency spend, and working with external partners

Benefits

• Access to the Dialogue app and virtual mental health support
• Benefits plan, health spending account, dental coverage, and fitness reimbursement
• 4 weeks vacation, 9 wellness days, and 1 volunteer day
• Hybrid work: 3 days/week in our Montreal or Toronto offices
• Work abroad up to 4 weeks/year
• Incentive plans, referral bonuses & RRSP matching
• Learning via Coursera, external training budget & mentorship
• Optional parental leave top-up