Analytics Manager

On Site Full TimeLondon, England, United KingdomDigitas UK

Role Overview

We are hiring an Analytics Manager to turn customer and CRM data into insight that shapes smarter marketing. You’ll lead a team of specialists, define how customer marketing is measured and help colleagues and clients make confident, evidence-led decisions.

What You Will Do

Lead the customer marketing measurement strategy, translate business priorities into clear measurement and testing plans, set effective standards for CRM data collection, classification, quality and reporting, and partner with analysts and technical teams to integrate aggregated CRM data into cloud environments.

Why It Might Be a Fit

You’ll join a collaborative Data, Analytics & Data Sciences team that values different backgrounds, ideas and experiences.

Requirements

  • Strong knowledge of CRM and customer marketing measurement, including relevant onsite KPIs and cross-channel measurement approaches.
  • The ability to translate complex datasets into clear insights and strategic recommendations for different audiences.
  • Experience collaborating with clients or stakeholders to use data to improve CRM and customer marketing outcomes.
  • Strong SQL capability and experience working with cloud or data warehouse environments such as GCP or Microsoft Azure.
  • Familiarity with customer marketing platforms such as Adobe Campaign and visualisation tools including Tableau, Looker or Data Studio.
  • A practical understanding of the wider digital landscape, with confidence working across areas such as CRM, media, web analytics and data visualisation.
  • A collaborative approach to leadership, with the ability to support a team, build strong working relationships and deliver thoughtful, high-quality work.

Benefits

  • Pension
  • Life Assurance
  • Private Medical cover
  • Reflection Days
  • Shared Parental Leave

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To apply for this job please visit linkedin.com.

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