Senior Product Manager – Product Led Growth

Role Overview

Join the Product team at Doctolib to scale the acquisition engine into a measurable, lower-cost growth driver across France, Germany, and Italy. Own the end-to-end product-led and marketing-led growth funnel, from freemium offer design to subscription and in-product upsell.

What You Will Do

Own Doctolib’s freemium offer, subscription funnel, and in-product flows. Define acquisition-side packaging, lead marketing-led growth initiatives, and set the direction for cross-team delivery.

Why It Might Be a Fit

You’ll be a great fit if you have owned a PLG conversion, ARR, or CAC metric as your primary objective in B2B SaaS at scale, and can quantify what it moved. You should be able to read data yourself, define funnel measurement from scratch, and make decisions with experiments rather than opinion.

Requirements

• owned a PLG conversion, ARR, or CAC metric as your primary objective in B2B SaaS at scale
• scaled product-led growth alongside a sales motion
• read data yourself, define funnel measurement from scratch, and make decisions with experiments rather than opinion
• solid product judgement on pricing, packaging, eligibility, and freemium boundaries

Benefits

• Free comprehensive health insurance (basic package) for you and your children
• 25 days of paid vacation per year, plus up to 14 days of RTT
• Free mental health and coaching services through our partner Moka.care
• Work from abroad for up to 10 days per year thanks to our flexibility days policy
• Lunch vouchers (Swile card) worth €8.50 per working day, with €4.50 covered by Doctolib
• A subsidy from the work council to refund part of the membership to a sport club or a creative class
• 50% reimbursement of your public transport subscription
• ParentCare Program: full salary coverage (100%) during your first month of birth leave and 75% during the second, covered by Doctolib
• Enrollment in Doctolib’s long-term employee value sharing plan called DoctoGrowth
• For caregivers and workers with disabilities, a package including an adaptation of the remote policy, extra days off for medical reasons, and psychological support
• Relocation support in case of international mobility
• Access to the best AI tools for coding, development, and dedicated training