Role Overview
The Senior Director of Global Account-Based Marketing (ABM) and Executive Engagement will lead the global ABM strategy, Executive Briefing Centers, and executive engagement programs. This leader will build and scale a world-class, data-driven account-based marketing capability that creates and accelerates pipeline creation with target accounts, strengthens strategic customer relationships, advances high-value opportunities, and drives measurable revenue growth across the enterprise business.
What You Will Do
The Senior Director will define and execute Docusign’s global ABM strategy, build and operationalize a comprehensive ABM framework, establish account selection criteria, and develop repeatable account activation playbooks. This leader will also partner with Sales leadership, Field Marketing, Product Marketing, and Revenue Operations to align ABM investments with account planning, territory priorities, and growth opportunities.
Why It Might Be a Fit
The ideal candidate is a strategic thinker, commercially minded operator, and inspiring people leader who combines deep enterprise SaaS marketing expertise with strong sales partnership, AI and data fluency, exceptional customer experience standards, and disciplined operational execution.
Requirements
- 12+ years of progressive experience in B2B enterprise marketing, including account-based marketing, demand generation, field marketing, or strategic customer engagement
- 5+ years of people management experience, including leading and developing high-performing marketing teams
- Experience building, leading, or scaling ABM programs within a complex enterprise technology or B2B SaaS environment
- Experience developing and executing strategic account programs, account clusters, and scalable account-based campaigns
- Experience leading executive engagement programs, Executive Briefing Centers, or comparable high-touch enterprise customer experience programs
- Experience partnering with Enterprise Sales and Field Marketing to drive coordinated account activation and measurable pipeline outcomes
- Experience supporting complex enterprise sales cycles, multi-stakeholder buying committees, and strategic opportunities
- Experience in marketing analytics, ABM measurement, account intelligence, and marketing technology
- Experience managing teams, budgets, cross-functional initiatives, and senior executive stakeholder relationships
- Bachelor’s degree or equivalent practical experience
Benefits
- Paid Time Off
- Paid Parental Leave
- Full Health Benefits Plans
- Retirement Plans
- Learning and Development
- Compassionate Care Leave
To apply for this job please visit hubcareers-docusign.icims.com.
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