Performance Marketing Campaign Operations Specialist

Role Overview

The Performance Marketing team drives customer and business growth through data-led media investment, effective campaign execution, and continuous experimentation.

What You Will Do

Contribute to planning and managing the day-to-day operations of paid marketing campaigns focused on user acquisition and reactivation in the Philippines.

Why It Might Be a Fit

This is an opportunity to shape scalable marketing capabilities and contribute directly to business growth across multiple products.

Requirements

• At least 4 years of experience in performance marketing, paid media, digital marketing, or a related field.
• Hands-on experience managing campaigns on platforms such as Meta, Google Ads, and TikTok Ads.
• Experience managing paid media budgets, campaign pacing, performance reporting, and optimisation against business KPIs.
• Strong ability to analyse campaign, audience, attribution, and creative data and translate insights into practical recommendations.
• Experience designing experiments or test-and-learn programmes for audiences, creatives, channels, or campaign strategies.
• Experience working with agencies and cross-functional teams to deliver marketing campaigns.
• Experience engaging with AI tools and emerging technologies to enhance productivity, improve workflows, and contribute new ideas.