Product Marketing Engineer | MPP

Role Overview

The Product Marketing Engineer (PME) is responsible for developing business plans, marketing strategy and forecasts for assigned product lines. The PME maintains current status of customer requirements for existing and future products.

What You Will Do

Responsibilities include: drive DINs to DWINs to grow NR while maintaining profitability, develop product positioning and messaging, plan and execute all marketing activities during the life cycle of a new product, and review competitive landscape and building strategies to address gaps.

Why It Might Be a Fit

Collaborate and communicate the product strategies effectively to cross functional teams, and follow up weekly and monthly on opportunities.

Requirements

• Develop business plans, marketing strategy and forecasts for assigned product lines
• Maintain current status of customer requirements for existing and future products
• Identify, evaluate and recommend marketing opportunities consistent with product line objectives
• Drive DINs to DWINs to grow NR while maintaining profitability
• Develop product positioning and messaging that differentiates the products in the market
• Plan, manage and execute all marketing activities during the life cycle of a new product
• Review competitive landscape and building strategies to address gaps
• Interface with customers and TI field sales/applications to support DINs
• Collaborate and communicate the product strategies effectively to cross functional teams

Benefits

• Competitive pay
• Benefits designed to help you and your family live your best life
• Country-specific benefits