Manager, Marketing & Demand Generation

Role Overview

The Manager, Marketing & Demand Generation is a senior, commercially minded marketing leader who will build and run EERS 2LIVE’s lead-generation engine, own the marketing funnel end-to-end, and act as a close, day-to-day partner to the Director of Commercialization.

What You Will Do

Lead generation, pipeline ownership, funnel and pipeline management, sales partnership and enablement, marketing operations, cross-functional collaboration, brand, website, and content oversight, conferences and events.

Why It Might Be a Fit

The ideal candidate is data-driven, funnel-obsessed, and has a track record of turning marketing activity into pipeline and revenue — this is a revenue-generation role first, not primarily a content, brand, or design role.

Requirements

• 5+ years of B2B marketing experience
• Direct ownership of a lead-generation/demand-generation function and sales pipeline
• Hands-on experience with CRM and marketing automation platforms (e.g., HubSpot, Salesforce) and funnel/pipeline reporting
• Demonstrated experience partnering directly with sales leadership to hit revenue and pipeline targets
• Degree in Marketing, Business, Communications, or related field
• Strong written and verbal communication skills; comfortable presenting pipeline and campaign performance to leadership
• Experience directing external creative resources (agencies, freelancers, contractors)
• Able to manage multiple campaigns, budgets, and cross-functional priorities independently
• Availability for occasional travel