SEO & GEO Manager

Role Overview

The ideal candidate should have strong hands-on expertise in traditional SEO, along with practical experience in E-E-A-T, Generative Engine Optimization (GEO), and AI-powered search visibility.

What You Will Do

Develop and execute end-to-end SEO strategies, plan and implement GEO strategies, conduct hands-on GEO experiments, implement E-E-A-T strategies, conduct comprehensive technical SEO audits, and track organic traffic, keyword rankings, and overall search visibility.

Why It Might Be a Fit

The candidate will be responsible for developing and executing end-to-end SEO and GEO strategies to improve organic search performance, strengthen brand authority, generate qualified organic leads, and establish Link Publishers as a recognized brand across traditional and AI-powered search platforms.

Requirements

• Minimum 8-10+ years of hands-on SEO experience, preferably with SaaS, marketplace, or international B2B websites.
• Proven track record of independently managing and scaling end-to-end SEO campaigns.
• Demonstrated practical experience in E-E-A-T implementation and topical authority building.
• Strong hands-on GEO experience with actual experiments, campaigns, and measurable improvements in AI search visibility.
• Must have practical experience tracking and improving brand mentions and citations across LLM platforms.
• Strong technical SEO knowledge with the ability to identify issues and coordinate their implementation.
• Expertise in SEO tools such as Ahrefs, Semrush, Screaming Frog, Google Search Console, GA4, and Looker Studio.
• Strong understanding of search intent, content quality, entity optimization, digital PR, and authority building.
• Ability to connect SEO and GEO initiatives with business outcomes such as qualified leads, registrations, and revenue.
• Strong analytical, strategic thinking, experimentation, and execution skills.