Organic Marketing Lead

Role Overview

Emma is looking for an Organic Marketing Lead to build its organic acquisition engine from the ground up. The role involves identifying, testing, and scaling new ways to acquire customers through ASO, SEO, referrals, partnerships, content, and emerging channels.

What You Will Do

Responsibilities include owning and scaling Emma’s organic customer acquisition, developing and executing strategies to improve App Store and Google Play rankings, growing non-branded search traffic, identifying new distribution opportunities, and analysing acquisition performance.

Why It Might Be a Fit

The ideal candidate will have 3+ years of experience in growth marketing, organic acquisition, or a related role, with a proven track record of independently driving measurable organic customer acquisition.

Requirements

• 3+ years of experience in growth marketing, organic acquisition or a related role
• A proven track record of independently driving measurable organic customer acquisition
• Hands-on experience with at least one major organic growth channel
• An analytical and experimental mindset
• An entrepreneurial approach
• Strong execution skills
• Genuine interest in consumer technology, fintech and personal finance

Benefits

• Vitality Membership
• Health care
• Dental care
• Reduced gym memberships
• Cashback benefits & discounts
• Pension Contribution
• Holiday Allowance
• Paid Sick Leave
• Emma Ultimate Subscription
• MacBook
• Referral Scheme
• 1 Month Sabbatical Every 5 Years
• Annual Salary Review
• Regular Socials and Lunches