Performance Marketing Lead (Digital Marketing)

Role Overview

We are seeking an experienced and dynamic Digital Marketing Officer to join our team. The ideal candidate should possess exceptional analytical skills and a strong passion for digital advertising.

What You Will Do

Develop and implement comprehensive digital marketing strategies to promote the company’s products across various online platforms, lead Meta Ads campaigns, and analyze market trends to identify opportunities for increasing brand awareness and driving sales.

Why It Might Be a Fit

The ideal candidate should possess exceptional analytical skills, a strong passion for digital advertising, and in-depth knowledge of social media platforms, ecommerce trends, and digital advertising best practices.

Requirements

• Bachelor’s degree in Marketing, Business Administration, Statistics, or Economics
• 5 years’ experience in a digital marketing role, at least 2-3 years in a leadership position
• Knowledgeable in multiple marketing tools: Meta Ads Manager, TikTok Ads, Google Ads & SEO
• Demonstrated success in developing and implementing effective digital marketing strategies