Director of Digital Marketing and Creative

Role Overview

The Director of Digital Marketing and Creative oversees all digital marketing platforms for the company, responsible for planning and implementing the digital marketing direction, managing the creative direction, and ensuring a cohesive brand presence.

What You Will Do

Manage entire digital marketing discipline, plan and implement paid and organic digital marketing campaigns, identify emerging trends, and partner with stakeholders to create comprehensive digital marketing programs.

Why It Might Be a Fit

This role requires a strong background in digital marketing, creative direction, and team management, with a focus on brand identity and consistency.

Requirements

• Bachelor’s Degree in marketing, digital marketing, business, graphic design or related field
• Minimum of five years of work experience in digital marketing and online asset management
• Demonstrated experience with lead generation in email marketing and digital advertising
• Demonstrated experience successfully managing a team within a large company
• Demonstrated experience creating integrated content across all marketing channels
• Previous experience in a home health or hospice setting
• Oral communication, written communication, fluency in English, active listening
• Demonstrated intermediate technology skills, especially Microsoft office

Benefits

• Comprehensive insurance plans – medical, dental, and vision
• Generous paid time off
• 401k retirement savings plan with match
• Basic life insurance at no cost to eligible employees
• Employee scholarship program
• Promote-from-within philosophy