Lead Manager – Marketing Automation and Lifecycle Marketing

Role Overview

The ideal candidate will lead campaign automation, customer journey orchestration, and MarTech transformation initiatives across global B2B and B2C markets.

What You Will Do

Lead the reporting and optimization of global marketing automation programs, manage campaign operations, develop customer journey strategies, and deliver data-driven campaign strategies.

Why It Might Be a Fit

The ideal candidate will bring strong hands-on expertise in marketing automation platforms, CRM-integrated campaign reporting, audience segmentation, and performance analytics, with a proven ability to build scalable marketing operations.

Requirements

• 7+ years of experience in marketing automation, lifecycle marketing, campaign operations, or MarTech-driven marketing roles
• Strong experience working across B2B and B2C environments, with exposure to global markets including APAC and EMEA
• Hands-on experience with Salesforce Marketing Cloud, Pardot, Eloqua, HubSpot, Marketo, Outreach, and CRM-integrated campaign execution
• Proven experience managing high-volume, multi-channel campaign operations and customer engagement programs
• Experience collaborating with cross-functional marketing, sales, analytics, and technology stakeholders

Benefits

• Flexible work arrangements
• Enterprise-wide learning and mobility
• Recognition for life beyond work
• Modern platforms and AI to do meaningful work