Role Overview
The Growth Solutions Lead will drive the performance and scalability of Etaily’s content-led commerce initiatives across live-streaming, short-form videos, affiliate programs, and content creation. The role requires a pivotal cross-functional leader shaping how brands connect with Southeast Asia’s digital-first consumers, using innovative and data-driven content strategies to convert attention into transactions.
What You Will Do
The Growth Solutions Lead will manage creator ecosystems, optimize creative workflows, and lead platform-native growth tactics that accelerate conversion, GMV, and customer acquisition across TikTok, Shopee, Lazada, and other key channels.
Why It Might Be a Fit
The ideal candidate is an entrepreneurial, creative, and results-oriented leader who bridges strategic vision with hands-on execution, with a strong command of attribution tools, content analytics, and performance marketing.
Requirements
- 5+ years of experience in digital marketing, e-commerce, or content strategy roles
- Strong grasp of performance-driven content formats, live-streaming best practices, and affiliate marketing models
- Proven experience with TikTok Shop, Shopee, Lazada, and broader e-commerce marketplaces is a strong plus
- Prior experience in content agencies, growth solutions agencies, or Multi-Channel Networks (MCNs) is highly advantageous
- Demonstrated ability to manage cross-functional teams, agency partners, and diverse creator/influencer networks
- Strong analytical capabilities with working knowledge of content analytics, attribution tools, and performance tracking
To apply for this job please visit etaily.applytojob.com.
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