Marketing Automation Specialist

Role Overview

This role is based in Limassol, Cyprus with an in-office and hybrid set up. The team is responsible for keeping the global trading & investing community engaged through marketing and operational campaigns. The Marketing Automation Specialist will be responsible for the full campaign process, from concept and setup to QA, localization, delivery, performance analysis, optimization, and reporting.

What You Will Do

Create, manage, and optimize multi-channel marketing and operational campaigns. Build, test, and deploy email and notification campaigns using Salesforce Marketing Cloud (SFMC) and basic HTML. Work directly with our beta in-house AI tools to generate campaign concepts, strategies, target audiences, and code.

Why It Might Be a Fit

The ideal candidate is a fast learner, loves technology, and wants to be at the forefront of how AI is transforming marketing automation. The candidate should have a strong interest in using AI tools to optimize their daily workflows and be comfortable working with AI.

Requirements

• Around 1+ years of experience in marketing automation, digital marketing operations, or a highly technical/analytical environment.
• Prior exposure to Salesforce Marketing Cloud is a major plus, but we will train you if you have the right aptitude!
• Basic comfort with HTML /CSS for emails and a strong interest in using AI tools (Claude, ChatGPT, n8n) to optimize your daily workflows.
• Excellent verbal and written English.
• Experience building internal AI tools, automations, agents, GPTs, or AI-assisted workflows.
• Experience in basic programming.
• Education in Computer Science or a related technical field.
• Financial markets or fintech related experience.