Marketing Ops Systems and Analytics Specialist

Role Overview

The Marketing Operations at EverHealth is split into two distinct functions within the Revenue Operations organization. The Systems & Analytics Specialist owns the technical half: the marketing automation platforms, the data architecture, the lead scoring and routing models, and the reporting infrastructure that the entire marketing and GTM engine runs on.

What You Will Do

Responsibilities include MAP Administration and Technical Governance, Lead Intelligence – Scoring, Routing and Lifecycle, and Marketing Analytics and Reporting Infrastructure.

Why It Might Be a Fit

The ideal candidate will have 4+ years in Marketing Operations with hands-on administration of at least two enterprise MAP platforms, demonstrated ownership of a Salesforce-MAP integration, and experience building lead scoring models from scratch.

Requirements

• 4+ years in Marketing Operations with hands-on administration of at least two enterprise MAP platforms
• Demonstrated ownership of a Salesforce-MAP integration
• Experience building lead scoring models from scratch
• Experience building lifecycle automation and nurture programs
• Strong reporting and analytics capability
• Solid understanding of B2B marketing data hygiene
• Exceptional communication skills
• Ability to communicate technical concepts to non-technical stakeholders
• Working knowledge of AI tools relevant to marketing operations
• Experience operating across multiple MAP instances simultaneously
• Healthcare or health-tech industry experience
• Experience with data enrichment tools
• Multi-touch attribution modelling experience
• Familiarity with revenue operations concepts

Benefits

• Flexibility to work where/how you want within your country of employment
• Continued investment in your professional development
• Day 1 access to a robust health and wellness benefits package
• 401k with up to a 4% match and immediate vesting
• Flexible and generous time-off
• Employee Stock Purchase Program